Adam Lindgreen
Gower
Hardback
246

Program management (PgM) is fast developing as the essential link between strategy and projects and as a vehicle for organizational change as it offers the means to manage groups of projects with a common business purpose in an integrated and effective way. Recently the PMI has published their first Program Management Standard and launched the PgMP? Certification which has strengthened PgM's credibility as an essential area of expertise in the project management domain. The United-Kingdom has had a standard for Program Management (Managing Successful Programmes or MSP) and associated certification since year 1999 and is quite advanced in this domain. The latest version (2004) of the Japanese Standard (?A Guidebook for Project and Program Management for Enterprise Innovation? or P2M) clearly identifies PgM as 3rd Generation PM and essential to the management of complex endeavours.

Managing Market Relationships

  • Publisher: Gower
  • ISBN: 9780566088834
  • Availability: Η διαθεσιμότητα των βιβλίων εξαρτάται από τον εκάστοτε εκδότη.
  • €81.25
  • Ex Tax: €81.25