Irene C.L. Ng
Routledge
Hardback
208
39264
In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices, Ng advances the latest concepts i

The Pricing and Revenue Management of Services

  • Publisher: Routledge
  • ISBN: 9780415350778
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