J. Morrison
Pulgrave-Macmillan
Paperback
680
39783
This fresh new text introduces IB from a truly global perspective. Packed with up-to-date case studies covering MNEs and SMEs from a variety of countries (South Korea, South Africa, Slovakia, Sweden?), it encourages students to think critically and emphasises the role of contemporary issues such as CSR, ethics, governance and global warming.
Pulgrave-Macmillan
Paperback
680
39783
This fresh new text introduces IB from a truly global perspective. Packed with up-to-date case studies covering MNEs and SMEs from a variety of countries (South Korea, South Africa, Slovakia, Sweden?), it encourages students to think critically and emphasises the role of contemporary issues such as CSR, ethics, governance and global warming.